Our website also uses Google’s remarketing technology. This technology enables users who have already visited our website and shown interest in Boxcitement to see targeted advertising on the websites of the Google partner network. The advertising will be displayed using cookies. The information generated by the cookie about the website use will be transmitted to and stored on servers in the United States by Google. In the event that the IP address is transferred, it will be reduced by the last 3 digits thereby becoming anonymous. Using cookies, the user behavior on a website can be analysed to provide targeted advertising based on the user’s interests.
Our website also uses the Conversion Tracking Pixel service provided by Facebook. This tool allows us to follow the actions of users after they are redirected to our website by clicking on a Facebook advertisement. We are then able to record how effective our Facebook advertisements are. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook. Facebook is able to connect the data with your Facebook account and use the data for their own advertising purposes, in accordance with Facebook’s Data Use Policy found here. Facebook Conversion Tracking also allows Facebook to show you advertisements on and outside Facebook. In addition, a cookie will be saved onto your computer for these purposes.
Facebook Pixel information can be found here. Please click here if you would like to change your ad preferences within Facebook.